Physiology Entrepreneurship

On completion of this course, students should be able to: 1. appreciate the role of entrepreneurship in Physiology in the 21st century; 2. discuss entrepreneurship knowledge, skills and attitudes and their roles for a successful business in Physiology; 3. identify the different entrepreneurial opportunities available in Physiology; 4. identify and discuss the barriers to a successful entrepreneurship in Physiology; and 5. develop at least two (2) different business models in Physiology.

Concepts of entrepreneurship, entrepreneurial knowledge, skills and attitudes needed in the 21st century in the field of Physiology, definition of small business, strengths and weaknesses of small business, trends expected of small businesses, ethics and social responsibility - the role that values play in ethical behaviour and the importance of ethics; ethics versus social responsibility, the business plan in Physiology; the need for a business plan, the steps in the preparation of a business plan and financial plans, location of a business in Physiology; importance of site selection for a business, processes for selecting the right site for a business, financing a business in Physiology; estimating the money needed to launch a new business, ways to raise money for a new business, organizational planning for a business in Physiology; staffing. training and organizational charts.